Dakota Johnson

Historically, Moss Roofing has aimed to gain new leads and business from word-of-mouth referrals and marketing efforts. This speaks to the amount of effort that Moss Roofing puts into its customer experience, and new customers tend to come to it instead of the other way around. But when looking to grow as a company, it wanted to have a continuous flow of leads. This is when it looked to add a field sales tool to help get in front of doors and speak with homeowners who had recently experienced severe storm damage.

Moss Roofing found SalesRabbit as the best field sales tool to help them grow as a company. It quickly became the top-of-funnel sales tool for driving canvassing efforts. In the roofing industry, finding accurate weather information is key to targeting the right neighborhoods with the most storm damage. SalesRabbit’s weather feature makes this easy.

Before Moss Roofing fully implemented SalesRabbit’s Weather feature, they relied on a timeconsuming process—emailing their supplier an address and waiting up to half a day for a weather report. Now, with SalesRabbit’s Weather Add-On, they can pull up detailed weather reports in under a minute. It’s been a complete game changer for Moss Roofing, streamlining their operations and significantly improving efficiency.

Moss Roofing understands that adding new software isn’t something that happens overnight. It takes time to adjust and learn how to use new mobile and web applications properly. SalesRabbit has made it a priority to shorten this process, reducing the industry average implementation time from several months to just a few weeks.

The onboarding process included a series of Zoom calls where a SalesRabbit implementation team member walked through every aspect of the software. They also hosted a meeting with the entire field sales team to go over the mobile application features and answer any questions. After onboarding, communication with the support team was excellent—any questions were quickly addressed and resolved.